DESTINATION INTELLIGENCE
How AI recommends accommodation in your destination, across the whole market.
A quarterly intelligence report for destinations. We measure what seven AI platforms recommend to travellers in your destination, then show how AI represents your entire accommodation market, category by category and platform by platform.
WRITTEN FOR
- Destination marketing organisations
- State and national tourism bodies
- Regional tourism organisations
- Visitor economy teams
DESTINATIONS
HOTELS MEASURED
AI RECOMMENDATIONS ANALYSED
AI PLATFORMS
YOUR WHOLE MARKET
The data behind every AI accommodation recommendation in your destination.
Individual operators can report on their own properties. We measure every property in your destination, whether or not it is one of your partners, so you can see the whole accommodation market as travellers see it in AI answers.
Compared with other destinations
How AI recommendations in your destination compare with other destinations, in the traveller categories they share.
Category by category
The properties AI recommends in each traveller category, and how many properties share those recommendations.
Sources AI cites
The publications and websites AI cites when recommending accommodation in your destination.
YOUR MARKET
Every property in your destination, measured the same way.
Because every destination is measured with one methodology, you can compare matching categories with other destinations.
Which properties lead each category
The properties AI recommends most often for each type of traveller, on each AI platform.
Categories with few recommended properties
The traveller categories where AI recommends only a handful of properties in your destination.
Platform by platform
Where the seven AI platforms we measure agree about your destination, and where they differ.
YOUR QUARTERLY REPORT
What your quarterly destination report covers.
YOUR DESTINATION
Destination overview
How AI represents your accommodation market across every category and platform we measure.
Category analysis
The properties AI recommends in each traveller category, and the categories where few are recommended.
Priority findings
A focused list of findings for your team, your partners and your industry programmes.
THE EVIDENCE BEHIND IT
Sources AI cites
The publications and websites AI cites alongside the properties it recommends in your destination.
Destination comparison
Your destination against other destinations, in the traveller categories they share.
Country and global intelligence
Relevant findings from our research across 77 destinations.
Every finding is graded Observed, Tested or Hypothesis, so your team can distinguish measured evidence from emerging research.
BUILT TO BE USED
Findings you can share with your industry.
Your report identifies what the market data says deserves attention across your destination. It separates the findings your own team can act on from those your operators and partners can take forward.
For your team
Findings your team can address through destination content, campaigns and industry programmes.
For operators and partners
Findings and supporting evidence your accommodation operators and partners can act on.
Requires investigation
Emerging findings where the evidence warrants further testing before action.
MEASURED TODAY
77 destinations across four countries.
EVERY QUARTER
A new report every quarter.
We measure your destination every month through the AI See You Pulse and report to you every quarter. Each report shows what changed since the last one, which properties gained or lost ground and how your destination moved against others.
INDEPENDENT MEASUREMENT
No property pays to enter our rankings.
We measure every property in your destination with the same methodology, whether it works with AI See You or not. Your report shows the market as we measured it.
Our methodology →